Meet the CrossFit Coaches


At EVF Performance CrossFit, our coaches go above and beyond the call of duty. They’re highly skilled and highly educated professionals devoted to providing expert training. With years of experience under the belts, you get the best from the best. For them, coaching isn’t a job — it’s a way of life.
  • Eric Von Frohlich

    Eric Von Frohlich is the founder and leader of the EVF family of companies, which include EVF Performance, CrossFit Upper East Side and EVF Columbus Circle. His storied fitness career began in 1995 when he worked as a trainer for middle school students. From there, he kickstarted his own personal training business specializing in calisthenics, metabolic conditioning, weightlifting, nutrition counseling and more.

    Over the past two decades, Eric has developed several signature programs including EVF 360, Practice and RoadFit. He’s one of the most sought-after fitness experts in the country appearing in major publications such as Shape, Fitness, Health, Redbook and Cosmo. He also consulted on the best-selling book “Younger Next Year” (Harry Lodge and Chris Crowley, 2007).

    If you’re looking for an authority in fitness, you’ve come to the right place.

  • Debra Strougo Frohlich

    Debra is a quadruple threat. She’s a fitness pro, marketer, entrepreneur, and mom. As the business partner and wife to Eric Von Frohlich, she’s a driving force behind EVF. She has 20 years of experience teaching at some of the nation’s most notable gyms including Equinox, Crunch, SCLA and NYSC. She’s consulted with multiple fitness brands and publications such as SELF Magazine.

    Debra’s fitness knowledge is rivaled only by her business acumen. Post-college, she worked at a start-up and learned what it took to survive in the digital publishing space. Later, she launched an online fitness community called, and began her career as Director of Sales at NYC & Company, New York City’s official marketing, tourism, and partnership organization.

    In 2005, she met her husband, Eric and the couple bonded over their love of health and wellness. Together, they created EVF and a new indoor rowing workout, which was the catalyst for Row House NYC.

    Because of Debra’s vision and unshakable work ethic, EVF Performance is a force to be reckoned with.

  • Colin Gray

    General Manager

    Colin, EVF General Manager, has a genuine lust for life. “I feel that it’s prudent and necessary to be passionate about anything you involve yourself with. For me, that would be helping others, lifting weights, writing music, reading, and eating!” Colin went to school to become a physical therapist but quickly realized he needed a change of pace.

    “I prefer working with people before they get injured. That way you can teach them proper habits to avoid needing a physical therapist in the first place.”


    • CrossFit Level 1
    • NASM CPT
  • Matt Chassot

    Head Coach

    Meet Coach Matt Chassot! Matt Has been doing CrossFit since 2015 and before that he played Basketball for 14 years, then Rugby and even ran a couple marathons! He’s passionate about progress both in finding new ways to improve himself or to get his athletes to move more efficiently. “That is why I love CrossFit and fitness so much: There is always something to improve on!”

    He’s excited to join us and remarks that EVF is a community that welcomes everyone, of all backgrounds, experience and abilities.

    Despite what some might think: He’s not from Germany and no, he is not Prince Harry!

    Favorite Quote: “People often say that motivation doesn’t last. Well, neither does bathing – That’s why we recommend it daily.”


    • Crossfit Level 2
    • USA Weightlifting Level 1
    • Crossfit Strongman
    • Power Athlete Level 1
  • Jenny Kaufman

    Jenny started CrossFit in 2015, and came from a D3 college basketball background. She added some impressive accomplishments to her belt, which include completing two half marathons and hiking 10+ national parks and counting. Jenny has a passion for helping others achieve their goals, both physically and financially. That is what got her into coaching!

    What do you enjoy about working at EVF? – The people. I love being a part of this team! Seeing the athletes each day working hard brings me so much joy.

    What’s your favorite quote? – ‘There is some good in this world, and it’s worth fighting for.’ -JRR Tolkien (Samwise Gamgee)

    Is there anything else you want people to know about you? – Outside of crossfit, my passion is helping others via finance. I believe everyone should have enough knowledge to confidently invest and plan for big financial goals and retirement. And wine, less important but still a notable passion of mine.


    • Crossfit Level 1 Certificate
  • Matt Bronson

    While attending high school, Matt successfully juggled ice hockey, skiing and tennis. “I continued to follow the yellow brick road, which led me to my life’s work. Following a 17-plus-year career on Wall Street, I got the opportunity of a lifetime: One that led me to use my skills to help others improve their lives.”

    As a coach, Matt wants his athletes to give their best THAT day, moving well and pushing beyond mental and physical limitations.


    • CrossFit Kids
    • CrossFit Level 2
  • Katie Johnston

    The not-so-long-ago young Katie was a division 1 soccer player and threw the javelin. She played for the College of William and Mary and ended up winning 3 times the conference championship in the javelin as well as the freshman record holder.

    Katie did her fifth year at Rutgers and took home 2nd at the BIG Ten conference championship. She was also awarded the MVP title for the 2017 season. Since then, she has been working out and competing in local CrossFit competitions. She began coaching CrossFit in 2019.

    What do you enjoy about working at EVF? – I love the community! The athletes and coaches who show up day in and day out are really motivating and keep everyone accountable. The best part of the workouts are obviously when they are over lol, but the smiles and high fives shared with my peers make the workouts ten times better.

    What’s your favorite quote? – ‘Nothing to it but to do it’ – Ronnie Coleman

    What are you passionate about? – I am passionate about promoting fitness as a means for preventing chronic diseases prevalent in today’s society like cardiovascular disease, obesity, and type 2 diabetes. I love the ideologies of CrossFit because they perfectly exemplify how fitness should be: functional fitness to promote longevity throughout life. The best way to treat these chronic diseases is prevention through education and physical fitness.


    • CrossFit Level 1
    • BS in kinesiology from The College of William and Mary
    • Masters of Biomedical Science from Rutgers Graduate School of Biomedical Science
    • Masters of Science in Physician Assistant Studies from Cornell University 
  • Chris Catan

    Chris was a competitive baseball player growing up and through college. He attended a DII school, Franklin Peirce University in New Hampshire. His interest in CrossFit started around 2013. The following year, he made it official and joined his first CrossFit gym.
    From there, he did not look back. From competition to coaching CrossFit, weighlifting, and rowing, he added a few notable milestone to his curriculum: Won the 89 kg class of weightlifting at the 2019 Battle of the Crows open, placed 97th in the work and 7th in the region in the CrossFit Team Series 2018 are just two of his great recent performances.
    Aside from being Vegan since 2014, Chris is also an avid fan of craft beers. Be sure to ask him for recommendations at the next EVF social night.
    Favorite Quote:Great minds discuss ideas; average minds discuss events; small minds discuss people.” – Eleanor Roosevelt


    • CrossFit Level 2 Trainer
    • Active Life Seminar
  • Hector Lopez

    Hector has been coaching at EVF since 2021, and if you have been around the gym for a short while and worked out with him, you know that you don’t want to mess around with him when it comes to lifting weight! He grew up playing Baseball and practicing boxing, yet, despite all of this, is one of the sweetest person at the gym.

    Hector lives nearby, so if you see him in the street walking his dogs, be sure to say hi!

    What do you enjoy about working at EVF? – The people! EVF gave me a community when I moved to the Upper East Side. Now it has become like a second home where I know I’ll always see a friend when I come workout.

    What’s your favorite quote? – ‘Today I will do what others won’t, so tomorrow I can do what others can’t’ – Jerry Rice

    What are you passionate about? – Weightlifting, both for strength and for longevity. I love to see people get strong and move weights they never thought they would.


    • CrossFit Level 1
  • Divya Govindasamy

    Divya moved to New York from Sri Lanka, where she grew up. She qualified for the Nationals in Olympic Weightlifting in Sri Lanka.
    She was twice the Western Province Olympic Weightlifting Champion in Sri Lanka. She naturally fell into CrossFit in 2018 as a way to complement her high skills in weightlifting.

    What do you enjoy about working at EVF? – The community! Everyone is easy going and able to get support and attention from the coaches when needed.

    What’s your favorite quote? – ‘If you want something bad enough, you will make it happen, whether it takes a year or a decade – and you really only live once!’

    What are you passionate about? – I am passionate about Olympic Weightlifting. My dream is to represent my home country – Sri Lanka. I just moved to New York, chasing my goals and CrossFit has always been with me and given me purpose.


    • CrossFit Level 1


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