Eric Von Frohlich is the founder and leader of the EVF family of companies, which include EVF Performance, CrossFit Upper East Side and CrossFit Columbus Circle. His storied fitness career began in 1995 when he worked as a trainer for middle school students. From there, he kickstarted his own personal training business specializing in calisthenics, metabolic conditioning, weightlifting, nutrition counseling and more.
Over the past two decades, Eric has developed several signature programs including EVF 360, Practice and RoadFit. He’s one of the most sought-after fitness experts in the country appearing in major publications such as Shape, Fitness, Health, Redbook and Cosmo. He also consulted on the best-selling book “Younger Next Year” (Harry Lodge and Chris Crowley, 2007).
If you’re looking for an authority in fitness, you’ve come to the right place.
Debra is a quadruple threat. She’s a fitness pro, marketer, entrepreneur, and mom. As the business partner and wife to Eric Von Frohlich, she’s a driving force behind EVF. She has more than 15 years of experience teaching at some of the nation’s most notable gyms including Equinox, Crunch, SCLA and NYSC. She’s consulted with multiple fitness brands and publications such as SELF Magazine.
Debra’s fitness knowledge is rivaled only by her business acumen. Post-college, she worked at a start-up and learned what it took to survive in the digital publishing space. Later, she launched an online fitness community called Fitizens.co, and began her career as Director of Sales at NYC & Company, New York City’s official marketing, tourism, and partnership organization.
In 2005, she met her husband, Eric and the couple bonded over their love of health and wellness. Together, they created EVF and a new indoor rowing workout, which was the catalyst for Row House NYC.
Because of Debra’s vision and unshakable work ethic, EVF Performance is a force to be reckoned with.
Chief Operating Officer
Nicole is Chief Operating Officer of EVF Performance and its sister company, Row House. She has been with EVF Performance since 2013, after leaving a 10-year career in corporate taxation to start a family. “I thought it would be a great way to motivate, teach and train as many people as possible.” Nicole started as an intern turned coach, then head coach. In 2017 she and the owners saw a need to focus on the business of operating sustainable fitness studios and was promoted to COO.
Now she marries her passion for fitness and her professional expertise to lead EVF’S business operations. Nicole has her bachelor’s in Accounting, with an MBA in Taxation and is a licensed CPA.
Upper East Side Head Coach
Jenna leads the coaching staff and athletes as Head Coach of our Upper East Side location. She studied dance for 15 years and competed in both swimming and long distance running. “I moved to New York to become an actress and singer after graduating from college. I soon discovered I was just as passionate about fitness as I was about performing.”
Jenna began personal training at a small local gym but wanted to do more. She knew as soon as she started CrossFit that it was where she belonged. “I’m passionate about our community, making people stronger and preparing for anything. I want to continue to learn and grow as both a coach and a programmer.”
Columbus Circle Head Coach
Patrick leads the coaches and athletes of Columbus Circle as Head Coach. He earned his bachelor’s in Exercise Science, with a minor in Athletic Coaching from Saginaw Valley State University. Patrick also holds a Level 3 CrossFit Trainer credential, Certified Strength & Conditioning Specialist, and USA Weightlifting Sport Performance Coach certifications.
Patrick has been coaching CrossFit for the last 10+ years and has experience working with a wide variety of populations while coaching various DII Athletic programs at SVSU, Q2 CrossFit, Chemical City CrossFit, CrossFit Petoskey, and Next Level Fitness.
Patrick has a passion for helping people achieve their fitness goals and sharing his knowledge. He has served many roles in the CrossFit and Strength and Conditioning field, as well as working as a sport and event coach for track and field and collegiate soccer.
Outside of the gym, Patrick is a huge advocate of using his fitness through rock climbing, SUP boarding, triathlons, and playing soccer. His favorite CrossFit movement is undoubtedly the barbell snatch, he loves teaching the Olympic lifts and gymnastics, and his favorite CrossFit workout is “Jackie.”
Don’t let all of this fool you, though — he also has a passion for eating copious amounts of Chinese food, playing video games, and binge watching Netflix in his free time.
Patrick is a former member of the Saginaw Valley State University Track & Field team, specializing in the 400m and 800m races. He is currently pursuing earning his Level 4 “Certified CrossFit Coach” and becoming a CrossFit Seminar Instructor.
Patrick volunteers his time judging at Sanctional Events and at the CrossFit Games to help uphold the movement standards and sanctity of the sport of CrossFit.
Quinton walked through the doors of a CrossFit gym for the first time back in 2014. Upon completing his first CrossFit class, he was hooked. There were many draws to CrossFit such as the skill work and competitiveness, however, what also drew Quinton in was the community and team oriented environment.
Quinton’s love for sports/fitness was developed throughout his childhood playing a variety of sports from bowling, football, basketball, and more. Track and Field is the sport he developed a passion for, which led him to Mount St. Mary’s University (MD) where he competed as a Division I athlete (jumper/sprinter). He served as a team captain and earned top performance achievements such All-Conference athlete and All East honors.
Following Quinton’s time at the Mount, Quinton moved back to the Washington D.C. and started at CrossFit Glen Burnie. In 2017, Quinton began taking classes at District CrossFit where he became very involved with the community and started to compete in local competitions. A year later, in 2018, Quinton was hired as a part-time coach at District CrossFit, where he remained until his move to NYC in the summer of 2019.
Quinton is eager to bring his coaching talents to EVF Performance and is looking forward to the growth opportunities this community and coaching experience will bring. In his spare time, Quinton enjoys exploring the city with his wife, mainly through scoping out new restaurants and quaint hangout spots where he can take in all the Big Apple has to offer.
Sales & Membership Services Manager
Colin, Sales & Membership Services Manager at Columbus Circle, has a genuine lust for life. “I feel that it’s prudent and necessary to be passionate about anything you involve yourself with. For me, that would be helping others, lifting weights, writing music, reading, and eating!” Colin went to school to become a physical therapist but quickly realized he needed a change of pace.
“I prefer working with people before they get injured. That way you can teach them proper habits to avoid needing a physical therapist in the first place.”
Upper East Side Studio Manager
Lola has been doing CrossFit for 6 years and is passionate about living a healthy lifestyle. The community aspect of CrossFit — and EVF — gives the Argentina native a sense of home. “I love our community, how everyone is always there for each other.”
An avid field hockey player with over 26 years under her belt, she played in the top division in Buenos Aires. She now plays for the U.S. national club champion GFHC Rovers in New York.
Lola earned her CrossFit Level 1 in 2017 and trains hard to be the best version of herself. “If you set your mind on something and invest 100 percent of yourself, you can accomplish it.”
Jay Plansky is a highly-qualified MD and FAAEM (Fellow of the American Academy of Emergency Medicine). His athletic background includes football and lacrosse, as well as Muay Thai. Jay has always enjoyed working out and helping others. It’s one of the many reasons he wanted to become both a doctor and coach.
“I am passionate about motivating athletes to work hard and surpass their expectations. If we all squatted a little heavier and did our burpees just a little faster, then maybe, just maybe, we could end world hunger, end poverty, and make this world a better place.”
Hugo background spans traditional bodybuilding, CrossFit and various martial arts, including Muay Thai. He’s also a SEALFIT Immersion Camp 4 and Sealfit Kokoro 11 graduate. So, how did he accomplish so much so fast? “I became completely enamored with physical fitness, health, and wellness at a young age. All of my down time was spent teaching myself how to work out (effectively), lift weights, swim, run and eat balanced meals.”
Hugo is a student at heart who’s always willing to try something new. When he was introduced to CrossFit, he felt like he’d found his calling. “I had a real ‘a-ha’ moment. I got my Level I and proudly began coaching and the rest is CrossFit history!” Hugo specializes in gymnastics, Olympic lifting, mobility and mentality.
Crossfit gave Alex an outlet in college to keep his strength while pushing aerobically to be better performer. After becoming a client 4 years ago he wanted to give back to the community that gave him so much by becoming a coach. “EVF Performance CrossFit is such an inviting place. It’s filled with people who make you better in and out of the gym.”
After earning his Level 1, he started interning and then coaching at Crossfit Columbus Circle. He has been coaching for 3 years, and can still be found dancing at the front of classes. As Alex says, “dancing between sets takes 20lbs off every lift.”!
Catch Alex at our Columbus Circle location most days of the week.
Carissa is a real-life EVF success story. “I stumbled into the gym for a Free Intro class looking for a more efficient workout. I absolutely loved the training and fell in love with the methodology. About a year later, I decided to give coaching a shot. It’s been such an important part of my life that I felt compelled to take it a step further.”
Carissa not only coaches EVF athletes to become their best versions of themselves, but she also spearheads our EVF Nutrition program and is the Assistant Manager of the Upper East Side Studio.
Carissa is passionate about the pursuit of excellence. She believes in human development through physical challenges. “I love making myself better and showing others how they can do the same.”
Joseph is a former football fanatic who played for three seasons at the collegiate level. “I set a goal, worked my butt off and was allowed a walk-on spot. It was the first in the program’s history and the best decision I’d made at that point.” Unfortunately, football turned the gym a chore, instead of a joy. After graduation, Joseph went almost a full year without working out.
Later, a chance viewing of the CrossFit Games changed everything. Joseph researched and found a local box and decided to start training again. He eventually began working reception at the facility, and they sponsored his Level 1 certification. “I’m passionate about movement, form, and technique. I love efficiency more than big numbers, and solid movement that promotes longevity.”
Ryan began his athletic career with soccer, baseball and swimming before moving on to martial arts. He also wrestled and played lacrosse in high school and practiced Jiu-Jitsu at college. After graduation, Ryan started training in gymnastics and parkour, which led to a huge television opportunity — “American Ninja Warrior”. He appeared as a contestant on Season 4 in the Eastern Regionals.
Ryan has been a fan of CrossFit since 2007 so in 2016, he decided to become a coach. “I’m passionate about health, movement and encouraging others to achieve their best level of fitness.”
Growing up, Jared competed in multiple sports but soccer was his favorite. He played for the LI ODP (Olympic Developmental Program) and continued for four years in the NCAA. “When I graduated college, I found CrossFit as an outlet for my competitive nature. Over time, I sustained too many injuries playing soccer and decided to shift my focus.” Jared has qualified for and placed at numerous local and regional competitions. In 2016, he competed in his first CrossFit Open.
“I am passionate about human performance, whether it’s in sports or returning to sports post-injury. I believe in safe, efficient movement and of course, heavy lifting.”
Coach Nick To has been a CrossFitter for 5 years. What’s his speciality? “Eating an excessive amount of chicken wings.” His speciality in the gym, though is “always having a good time.”
With a commitment to community, Coach Nick sees fitness as more than just being passionate for working out, but about the environment you spend time in. “We are there to help each other and cheer each other on.”
His fitness journey started 5 years ago with CrossFit. “I am most proud of becoming a coach because I get to be around a community that means so much to me,” he said. “If you had told high school Nick that he would be so into fitness, he would have (politely) laughed in your face. ”
While he truly loves to teach Olympic lifting — especially the snatch — Nick is motivated by the confidence, patience and humility that CrossFit instills in himself and in EVF members. “I wouldn’t be who I am without it, and I want to share this passion with others.”
Coach Casey is 7 years into his CrossFit journey, and brings a diverse experience across a few specialties. Casey holds multiple degrees in music, in addition to numerous strength and fitness certifications. “My mother calls me a well educated fool, but I just love learning new things!” he says. He brings this love of learning to a passion for teaching athletes, and he enthusiastically encourages athletes to succeed in complex movements that come with gymnastics and weightlifting.
Casey is an accomplished CrossFit competitor, which gives him an edge in teaching competitive CrossFit. “Every athlete/team I’ve ever specifically trained for a competition has gotten on the podium.” He loves the moment when members realize the accomplishments they achieved, and knowing that his advice is what helped them reach their goal.
While Casey may be in the gym often, you can also find him pursuing music or acting in productions, such as playing Rocky in “The Rocky Horror Show” in Greenville, SC back in September of 2018.
Stephanie found CrossFit after 8 years in Australia working in immunology research.
“When I moved back to the States, I needed a break and wanted to do something different. I became a personal trainer first, and then eventually got my Level 1 Certification.”
Steph loves seeing the dedication and work athletes put in. “Everyone is here because they want to make a difference in their lives, and it’s great to watch everyone grow and find what they’re capable of.”
She specializes in Olympic lifting and strength training and loves to teach pull-ups and anything with a barbell.
Steph also teaches EVF Kids, empowering kids to strengthen their physical and mental capabilities and providing them with a foundation of health, fitness and confidence that will last a lifetime.